Media students, climate change and YouTube celebrities: readings of Dear future generations: sorry video clip

Brereton, Pat; Gómez Márquez, Victoria

dc.rights.license	Attribution-NonCommercial-NoDerivatives 4.0 Internacional	*
dc.contributor.author	Brereton, Pat
dc.contributor.author	Gómez Márquez, Victoria
dc.date.accessioned	2023-07-31T14:07:22Z
dc.date.available	2023-07-31T14:07:22Z
dc.date.issued	2020	es
dc.identifier.issn	1076-0962	es
dc.identifier.issn	1759-1090	es
dc.identifier.uri	https://hdl.handle.net/20.500.12806/1414
dc.format.mimetype	application/pdf	es
dc.language	eng	es
dc.publisher	Oxford Academic	es
dc.relation.ispartof	ISLE: Interdisciplinary Studies in Literature and Environment, vol. 27, n° 2, 215–220	es
dc.rights	Abierto	es
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.title	Media students, climate change and YouTube celebrities: readings of Dear future generations: sorry video clip	es
dc.type	Artículo	es
dc.contributor.filiacion	Brereton, Pat. DCU, Irlanda	es
dc.contributor.filiacion	Gómez Márquez, Victoria. Universidad de Montevideo, Uruguay	es
dc.identifier.doi	https://doi.org/10.1093/isle/isaa021	es
dc.type.version	Aceptada	es
dc.description.abstractenglish	The objective of this study is to advance understanding of the use of media by young audiences, as they become informed and in turn develop a clear judgment about climate change as part of a process of developing environmental literacy. The paper explores the under- researched question around what kind of role do online videos play in the perception and evaluation of these issues, while focusing on university Media students as a specific group equipped to identify media’s multiple dimensions and processes. Insights on how such influence might work are obtained through both an eco-critical expert reading of Prince Ea’s rap-music video Dear Future Generations: Sorry and a report of what is perceived and recalled by the students. This will be illustrated using textual and focus group analysis of this YouTube video that has been highlighted as an emergent environmental text in previous surveys of students, offering an alternative genre and a formally distinct approach to climate change from the well- known Al Gore and Leonardo DiCaprio’s viral media productions. The methodological design merges the traditional analytical tools of eco-criticism, alongside social science techniques aimed at adding empirical value to the research.	es
dc.subject.keyword	Media Students	es
dc.subject.keyword	Climate Change	es
dc.subject.keyword	YouTube Celebrities	es